Marketing and Social Media Intern

Description

Under general supervision, the Marketing and Social Media Intern will assist with the design and execution of social media campaigns, perform social media marketing research, and support the functions of the marketing and creative services team. 

Responsibilities

• Assist with the design and execution of social media campaigns for Porch Marketing; internal campaigns and client portfolio campaigns.
• Create weekly and monthly editorial calendars to promote company brand on various social media sites.
• Track social media engagement to identify high-performing ideas and campaigns for scalability.
• Support the team at live events and video shoots.
• Perform social media marketing research.
• Respond to commends and DMs on social media platforms.
• Research ideas for original content.
• Write social media captions that speak to the company’s target audience

Qualifications

• Acquiring Bachelor’s degree in marketing, communications, journalism or a related field.
• 2+ years’ experience in digital marketing, social media marketing.
• Strong oral and written communications skills.
• Mastery of social media platforms including Facebook, Youtube, Instagram, Pinterest, Snap, Google+, Twitter and Threads.
• Knowledge of social media analytics software including Facebook insights, Google analytics and Twitter analytics to track audience engagement and campaign performance.
• Experience with content management systems.